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LEVEL

SEMESTER

CODE

COURSE UNIT

TYPE

CREDITS

TOTAL CREDITS

1

1

PRMM11214

Fundamentals of  Public  Relations

C

4

 

 

11

PRMM11223

Strategic Public Relations

O

3

2

PRMM12234

Media &  Communication Contexts  and Applications

C

4

2

1

PRMM21414

Advertising &  Marketing in Public Relations

C

4

 

 

 

 

 

 

 

 

 

 

40

PRMM21424

Advanced Strategic Public Relation Planning

C

4

PRMM21434

Specialized Writing for Public Relations 

C

4

PRMM21444

Critical Thinking & Crisis

Management

C

4

PRMM21454

Media Entrepreneurship

C

4

PRMM21462

Corporate Communication

C

2

2

PRMM22414

Media & Communication Management

C

4

PRMM22424

Digital, Social, and Mass Media Strategies 

C

4

PRMM22434

Case Studies in Public

Relations and Media  Management

C

4

PRMM22444

Events Management  

C

4

PRMM22452

Political Public Relations

C

2

3

1

PRMM31414

Law, Ethics & Regulations in Public Relations.

C

4

 

 

 

 

 

 

 

PRMM31424

Creativity in Public Relations

C

4

PRMM31434

Integrated Marketing

Communications and Public Relations

C

4

PRMM31443

International Public Relations

C

3

 

 

PRMM31454

Public Relations Planning   & Production 

C

4

 

 

 

40

PRMM31462

Asian  and Sri Lankan Public Relations

C

2

2

PRMM32414

Public Relations and Media Management Research

C

4

PRMM32424

Global Corporate Communications

C

4

PRMM32434

Finance and Public Relations

C

4

PRMM32443

Media Management & Economics

C

3

PRMM32454

New Media & Public Relation Campaigning 

C

4

4

1

PRMM41414

Propaganda, Public Opinion and Media Advocacy

C

4

 

 

 

 

 

 

 

 

 

40

PRMM41424

Public Relation Techniques 

C

4

PRMM41434

Culture and Public Relation

C

4

PRMM41443

Psychology of Public Relations

C

3

PRMM41452

Issues Management

C

2

PRMM41464

Internship

C

4

2

PRMM42414

Public Relation Professionalism 

 

C

 

4

PRMM42424

Statistics in Public Relations  and Media Management Research

C

4

PRMM42433

Political Economy of   Public

Relations and Media Management

C

3

PRMM42448

Independent Dissertation

C

8

 

 

 

 

 

 

©{2018} Department of Mass Communication. All Rights Reserved. Designed By M.K.de Pasqual

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