The University of Kelaniya and the Public Relations Association of Sri Lanka Sign an MoU to Enhance Public Relations Education in Sri Lanka

A Memorandum of Understanding (MoU) was signed between the University of Kelaniya and the Public Relations Association of Sri Lanka (PRASL) on the 14th of March 2025 at the Vice-Chancellor's office.

The primary objective of this MoU is to recognize and harness mutual opportunities between the Department of Mass Communication at the University of Kelaniya and PRASL. This collaboration is expected to contribute significantly to the development of public relations education, enhance the knowledge base of the discipline, and foster professional growth within the PR industry in Sri Lanka.

Mr. Mushthak Ahamed, President of PRASL; Mr. Ashan Kumar, Vice President of PRASL; Mr. Ashan Jayatilaka, Secretary of PRASL; and Ms. Rezani Aziz, Director of PRASL signed the MoU representing the Public Relations Association of Sri Lanka, while Senior Professor Nilanthi de Silva, Vice-Chancellor of the University of Kelaniya; Senior Lecturer Wijayananda Rupasinghe, Head of the Department of Mass Communication; and Dr. Manoj Jinadasa, Senior Lecturer at the Department of Mass Communication signed on behalf of the university.

Additionally, Professor M. M. Gunatilake, Dean of the Faculty of Social Sciences, and Lecturer (Probationary) Dasini Madurasinghe, Subject Coordinator of PRMM degree program, were also present at the occasion.

A Workshop for Schoolchildren Held as Part of “Sanjanai 2025”

A workshop conducted for schoolchildren as part of "Sanjani 2025: Communication and Public Relations Festival,” organized by the Department of Mass Communication, University of Kelaniya was successfully held on the 6th of March 2025 at the Auditorium of the Faculty of Social Sciences, University of Kelaniya.

The workshop was organized by the undergraduates of the Association of Public Relations and Media Management, University of Kelaniya, under the supervision of the academic staff members of the Department of Mass Communication.

Conducted under the theme “Contemporary Media Trends,” the workshop aimed to enhance students' understanding of modern media trends and their practical applications. A total of 200 A/L students, who study Communication and Media Studies, and teachers from 30 schools participated in the event.

The workshop featured insightful lectures by esteemed academics. Senior Lecturer Dr. Manoj Jinadasa delivered a lecture on Emotional Intelligence in the Age of AI,” while Senior Lecturer Dr. Mangala Keerthi de Pasqual spoke on “Artificial Intelligence and Contemporary Media Trends.” Additionally, Mr. Dimuthu Jinasena, Junior Research Fellow at the Department of Mass Communication, conducted a session on "Artificial Intelligence and Practical Usage."

The event was interactive, featuring a short film screening and a Quiz Competition, where winners were awarded prizes. All students received a certificate of participation at the end of the event.

Polonnaruwa Archaeology & Anthropology Urban Landscape Project (PAAULP) Third Field Season & Workshop

The third field season of the Polonnaruwa Archaeological and Anthropological Urban Landscape Project was conducted from 3rd to 24th of February 2025, in Polonnaruwa. This collaborative research initiative was conducted by the Department of Archaeology at the University of Kelaniya, in partnership with La Trobe University (Australia), the University of Jaffna, the University of the Highlands and Islands (UK), New York University (USA), and the Postgraduate Institute of Archaeology at the University of Kelaniya (PGIAR). During this season, extensive research activities were carried out, including LiDAR surveys at the Polonnaruwa Hinterland and Sigiriya, field survey and excavations, and Ground Penetrating Radar (GPR) surveys at the Polonnaruwa Hinterland. The project was led by Chair Senior Professor Prishanta Gunawardhana and Dr. Keir Strickland.

As part of the project, a one-day workshop was held on the 25th of February 2025, at the Auditorium of the Faculty of Social Sciences, University of Kelaniya. The event was attended graced by Senior Professor M. M. Gunathilaka, Dean of the Faculty of Social Sciences; Senior Professor Anura Manatunga, Department of Archaeology; and Senior Professor Gamini Adhikari, Director of the Postgraduate Institute of Archaeology, University of Kelaniya, as the chief guests. The researchers from La Trobe University and lecturers and students of the Department of Archaeology also attended the event. The workshop focused on discussing key findings from the project and their implications for the field of archaeology. A special felicitation ceremony was also held to honor distinguished scholars for their exceptional contributions to field of archaeology and cultural tourism in Sri Lanka. The following academics were recognized for their service: Dr. Sirinimal Lakdusinghe, former Director of the National Museum of Sri Lanka; Emeritus Professor A. A. D. Amarasekara, former Dean of the Faculty of Social Sciences and Department of Archaeology at the University of Kelaniya; Senior Professor T. G. Kulatunga, Department of History and Archaeology, University of Sri Jayewardenepura; and Professor Herath Madana Bandara, Department of Economics, University of Kelaniya. Additionally, both local and international scholars involved in the project presented their insights on recent discoveries and the future direction of the research. This project continues to play a significant role in uncovering the rich history of Polonnaruwa and advancing archaeological research in Sri Lanka.

The Opening of “Ālambana” Photography Exhibition for the Seventh Time

The “Ālambana” Photography Exhibition, organized as part of “Sanjanani 2025: Communication and Public Relations Festival” by the Department of Mass Communication, University of Kelaniya, was ceremonially inaugurated for the seventh time on the 4th of March 2025, at the Art Gallery of the University. Accordingly, the exhibition is scheduled to be held from 4th to 6th of March 2025.

Senior Professor Nilanthi de Silva, Vice-Chancellor of the University of Kelaniya, graced the occasion as the Chief Guest, while Mr. Thilina Kaluthotage, Freelance Photojournalist, attended as the Guest of Honour, adding significant value to the event. Additionally, a special photo collection by Mr. Kaluthotage was showcased on the first floor of the Art Gallery.

During the opening ceremony, certificates were awarded to the winners, recognizing their outstanding contributions. The event also saw the participation of Senior Lecturer Wijayananda Rupasinghe, Head of the Department of Mass Communication, along with academic and non-academic staff of the department and undergraduates of the university.

Inauguration of “Sanjanani 2025: Communication and Public Relations Festival” and “Harasara” Awarding Ceremony

The inauguration ceremony of “Sanjanani 2025: Communication and Public Relations Festival” organized annually by the Department of Mass Communication, University of Kelaniya, and the “Harasara” Awarding Ceremony, which is held in parallel to Sanjanani 2025, were successfully held on the 5th of March 2025 at the Auditorium of the Faculty of Social Sciences, University of Kelaniya. This year’s festival, themed “AI and EI: Shaping the Future Together,” was held under the patronage of Senior Professor Nilanthi de Silva, Vice-Chancellor of the University of Kelaniya.

The Harasara Awarding Ceremony, marking its 18th year, honored Mr. Shan Wickramasinghe, the founder of ITN, Sri Lanka’s first television channel, in recognition of his pioneering contributions to the country’s television media industry. The award was presented to Mr. Wickramasinghe by Senior Professor Nilanthi de Silva, Vice-Chancellor of the University of Kelaniya.

Aligning with the festival’s theme, Professor Hiran Amarasekara from the University of Sri Jayewardenepura delivered the keynote speech on Artificial Intelligence, providing insightful perspectives on its impact on communication and public relations. Furthermore, the Souvenir of Sanjanani 2025: a special publication marking the Communication and Public Relations Festival, and the 11th Edition of “Mādhya Vimarśī,” a scholarly publication by the academics of the Department of Mass Communication, were launched during the event.

The inauguration and awarding ceremony were attended by esteemed academics, including Senior Professor Sudath R. D. Kalingamudali, Dean of the Faculty of Science; Senior Professor P. A. Paranagama, Dean of the Faculty of Graduate Studies; Professor M. M. Gunatilake, Dean of the Faculty of Social Sciences; Dr. Sudath Senarath, Dean of the Faculty of Humanities; Senior Lecturer Wijayananda Rupasinghe, Head of the Department of Mass Communication, along with heads of other departments in the Faculty of Social Sciences, academic staff members of the Department of Mass Communication, other departments and other universities, and students from the Department of Mass Communication.

Contacts

Dean,
Faculty of Social Sciences,
University of Kelaniya,
Sri Lanka.

Tel : 011 2903802 (Direct line)
Email:
  deanss@kln.ac.lk

Location

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