The second part of the marketing guest lecture series, focusing on the subject of Marketing (course code MACO 33454), was organized by second-year Mass Communication (Hons) students. It took place on March 1, 2024, at 1:00 pm in the audio-visual studio of the Department of Mass Communication.
Mr. Milinda Rajapaksha, Additional Director General of the Department of Government Information, Sri Lanka, led this guest lecture. The topic was about cultivating a customer-focused mindset. The lecture provided valuable insights into understanding and prioritizing the needs of customers, essential for success in marketing.
Lecturer Ileka Ruwanpathirana, Assistant Lecturer Hansani Jayawickrama, and second-year Mass Communication (Hons) students participated in this lecture.
The guest lecture was organized by Mayuri Wijesinghe, Hansa Virajini, Nawodi Rashipaba, Harshani Jayarathna, Raveesha Rathnayaka, Awishka Aluthwaththa, Nilushi Nilunika, M.G. Dewmi Thumbovita, Kasuni Sasikala, and Nimnadi Ramanayake.
