The sixth phase of the marketing guest lecture series, centered on the subject of Marketing (MACO 33454), took place on Friday, April 5th, 2024, at 01:00 PM in the Auditorium of the Faculty of Social Sciences.
Mr. Amitha Amarasinghe, the CEO and Co-founder of APIDM, delivered an interesting lecture under the theme "Impact of AI in Marketing and Communications Industry," focusing on how Artificial Intelligence is revolutionizing the marketing and communications landscape.
The guest lecture was organized by Hansika Sanduni, Dinusha Kumarasinghe, Thilakshani Gamage, Nimnadi Saubhagya, Nilukshi Kumari, Vindya Kalpani Rathnayaka, Thilakshi Indeewari, Ishara Wijerathna, Supuni Prarthana, Hiruni Kaveesha Lashani, and Amandi Herath.