Course code
MACO 32472
Course Title
Radio studies -1
Pre – requisite - None
Types/Status - Optional
Learning outcomes:
At the end of the unit student should be able to:
Apply various theories connected with the study of Radio media and its application to the study of Radio media studies. The student will be in a position to understand aspects of broadcasting its evolution, trends and concepts.
Course content
Nature of sound medium, Role of broadcasting,
Radio Journalism, Radio Industry, Sri Lankan Radio and Society. Selected world radio stations, Trends of Radio, Role of Communicator, formats of Radio programming, and categories of radio.
Method of teaching and learning
Lectures, Tutorials, Workshops , Staff student seminars, Field Visit, Practical
Assessment
Examination [60%]
Assignment [20%]
Presentation [20%]
Recommended Reading
Banerjee ,Indrajit , Senawirathne ,Kalinga (eds) (2006) , Public Service Broadcasting in the Age of Globalization , AMIC , Singapore
Weldon,T.A. and Ellingsworth H.W.(1970) Effective Speech Communication.Glenview ,Scott ,Foresma
Innis,H(1951).The bias and Communication ,Toranto Univ.press ,Toranto.
Denis McQuail (ed)(1972)Sociology of Mass Communication ,London,Penguin.
Mahendra,S (1980)Memory and Message, Colombo .
